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2023-2024 Undergraduate Catalog
Visual Communication, Digital and Media Arts (VCDMA)- Digital Media Arts Concentration, BS (DMA)
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The Digital Media Arts (DMA) concentration prepares students for careers in visual arts and exhibition, by combining digital arts and technology with traditional art making and research. Students may seek to integrate experimental design, drawing/illustration, painting, sculpture, video, photography, and installation with visual communication and new media. This r concentration is ideal for the student who may come from a background in traditional media such as painting for example but also would like to combine this medium with digital art, new media, mixed media, video, etc. This would also be ideal for a student that does not desire to enter a career in graphic design per se (print & web) and for those who seek ways to conduct research balanced with art making, technology, and exploration. The objectives of the new concentration are to prepare graduates to enter a career as a professional visual artist, with an emphasis on digital media, museums, and gallery exhibitions.
Expected student learning outcomes. After successful completion of coursework, portfolio reviews, exhibitions internships, senior thesis projects, students will be able to:
- Organize the advanced elements of the visual language creating harmonious and unique designs for art, advertisement, and communication
- Demonstrate the organizational principles that underline the effective manipulation of the optical elements in 2D, and 3D space as well as interdisciplinary research and application
- Demonstrate a full command of a variety of software packages and develop creative and effective problem-solving skills in art/technology
- Combine elements of both traditional and digital artmaking into a cohesive portfolio and senior exhibition/show
- Develop sound business practices and knowledge as a professional, exhibiting artist/designer/producer
- Produce a successful portfolio and resume for the professional art industry and/or graduate school
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General Education and Institutional Requirements
English Composition (6 semester hours)
Arts and Humanities (6 semester hours)
- Arts and Humanities Elective 3 credits
- Arts and Humanities Elective 3 credits
Social and Behavioral Sciences (6 semester hours)
Science (7-8 semester hours; at least one of which shall be a laboratory course)
- Science Elective 3 credits
- Science Elective w/laboratory course 4 credits
Mathematics (3 semester hours)
Technology (3 semester hours)
Health and Wellness (3 semester hours)
Freshman Seminar (3 semester hours)
Free General Education Electives (9 Semester Hours)
Selected courses chosen from any category within the General Education Course List (100-200 level). See advisor and refer to catalog for approved courses)
Note:
Total General Education Requirements: 46-48 semester hours
Additional: Bachelor of Science (BA) degree only: 12 credits of foreign language for Bachelor of Arts (BA) degree are required (SPAN, FREN or other)
All Fine Arts, Theatre Arts and VCDMA majors must pass all major courses (ART, ENGL, COMM, VCDM, THEA, MGMT, MKTG, MUSC & THEA) w/grade of “C” or better; maintain a 2.0 GPA in major. Please consult with advisors and coordinators.
DPFA Requirements
VCDMA Foundation Requirements
VCDMA Portfolio Reviews, Internship and Senior Thesis Requirements
ART/VCDM History Requirements (12 credits, 4 courses total)
Suggested Additional Coursework (Not Required)
Note: All VCDMA majors must pass all major courses (ART, ENGL, VCDM, THEA, MGMT, MKTG, MUSC & THEA) w/grade of “C” or better; maintain a 2.0 GPA in major
Digital Media Arts Concentration (DMA)
First Semester (15 Credits)
Second Semester (15 Credits)
First Semester (15 Credits)
Second Semester (16 Credits)
First Semester (15 Credits)
- ART 320 - Introduction to Painting 3 Credits
- VCDM 340 - Visual Communication 3 Credits
- VCDM 360 - Digital Cinematography I: Digital Video Production 3 Credits
- MGMT 101 - Introduction to Business 3 Credits
- Science Elective (BIOL 101) 3 Credits
IMPORTANT: Students must begin their senior thesis body of work (film, animation, fashion collection, installation, project, etc.) in their junior year and after approval of senior thesis proposal and successfully passing the portfolio review (VCDM 219) and other courses in concentration and major. This work is due the semester before graduation and must be successfully completed, reviewed, and approved by faculty a min. of (1) one semester before a student will be allowed to take the VCDM 498 Senior Thesis Exhibition. Consult with advisor, coordinator, and faculty.
Second Semester (15 Credits)
First Semester (15 Credits)
- MKTG 231 - Principles of Marketing 3 Credits
- ART 404 - History of Modern Art 3 Credits
- VCDM 450 - Multimedia Workshop: Web Design and Digital Media 3 Credits
- VCDM 490 - Museum, Gallery, and Studio Seminar 3 Credits
- ART/VCDM Elective #1 300/400 Choose one/other as approved by and in consultation with Advisor *Suggested ART 312, 342, 352; VCDM 315, 361, 392, 395, 397, 451, 475, 496 or 499 (choose one) - 3 Credits
Second Semester (16 Credits)
- VCDM 408 - Visual Culture 3 Credits
- VCDM 470 - Self Promotion and Marketing for the Arts 3 Credits
- VCDM 491 - Internship in Art and Visual Communication 1 Credits
- ART/VCDM Elective #2 300/400 Choose one/other as approved by and in consultation with Advisor *Suggested ART, 342, 353, 352; VCDM 315, 361, 392, 395, 397, 410, 451, 475, 496 or 499 (choose one) - 3 Credit
- MUSC - 3 Credits
- VCDM 498 - Senior Thesis & Exhibition 1 - 3 Credits
- VCDM 419 - Portfolio & Assessment II 0 Credits
Note:
**VCDM 498 requires prior approval. Students must begin their senior thesis body of work in their junior year and after approval of the senior thesis proposal (VCDM 219) and completion of other required courses in concentration as well as all foundation courses. This work is due the semester before graduation and must be successfully completed, reviewed, and approved by faculty a min. of (1) one semester before a student will be allowed to take VCDM 498 Senior Thesis Exhibition. See Senior Thesis requirements.
***Students must maintain and submit a final portfolio and successfully pass both the 1st and 2nd portfolio review/assessment (VCDM 219 & 419) in the VCDMA major. In addition, they must submit a senior thesis proposal, min. 2 pages, typed with sketches, references, storyboards, etc. See Advisor or Program Coordinator for details and the portfolio review form. Must be reviewed and approved by the VCDMA coordinator and FT faculty (3 min.) A successful portfolio is a requirement for graduation checklist, check off and complete for all concentrations (all must be completed) including courses and requirements above and/or successfully passed and approved by faculty advisor and/or Program Coordinator.
____ Completion of all foundation and lower-level ART/VCDM courses
____ Passing all major/concentration courses in sequence, with a “C” (2.0) GPA or
better; last 30 credits at BSU
____ 1st Required Faculty Portfolio Review (VCDM 219 passed); Y | N When:
____ Senior thesis proposal and sketches, storyboards, etc. (typed and approved)
____ Senior thesis proposal (typed and approved) Y | N
____ Senior thesis proposal exhibition; passing of VCDM 498 Senior Thesis
Exhibition course
____ 2nd Required Faculty Portfolio Review (VCDM 419 passed); Y | N When:
____ Internship/Apprenticeship (s) and VCDM 491 Internship course. Where/When:
Total: 120-122 Credits
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