Nov 24, 2024

2021-2022 Undergraduate Catalog

2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

Communications - Emerging Media Concentration, BA/BS

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Communications

General Education And Institutional Requirements

(46-47 Semester hours) See catalog for the full list of University General Education and Institutional Requirements . General Education Electives must be selected with the help of the student’s academic
advisor.

Concentrations

Emerging Media

The Emerging Media program provides students with the skills required to pursue careers in content programming, sales, advertising, and administration within both traditional and emerging technology industries. Due to the increasing convergence within the media, managers need to have a fundamental understanding of how all aspects of media organizations function (from planning to production to distribution to evaluation). In addition, a program of sound business fundamentals will be provided to accompany core media classes.

Core Requirements (39 semester hours)

COMM 101 - Oral Communication 3 Credits
COMM 103 - Public Speaking 3 Credits
COMM 104 - Voice and Diction 3 Credits
COMM 240 - Introduction to Mass Communications 3 Credits
COMM 242 - Survey of Emerging Media 3 Credits
COMM 325 - Broadcast Advertising and Sales Management 3 Credits
COMM 333 - Telecommunications Management 3 Credits
COMM 341 - Media Ethics 3 Credits
COMM 404 - Organizational Communications 3 Credits
COMM 423 - Communication Law, Policy, and Administration 3 Credits
COMM 430 - Communications Research 3 Credits
COMM 433 - Information Systems and Telecommunications 3 Credits
COMM 438 - Internship in Seminar 3 Credits (Emerging Media)
MGMT 101 - Introduction to Business 3 Credits
COMM 351 - Political and Public Policy Journalism 3 Credits

Selected Electives

35 credit hours from Non-Communication courses.

Sample Program

Freshman Year

First Semester

COMM 101 - Oral Communication 3 Credits
or
COMM 103 - Public Speaking 3 Credits
ENGL 101 - Expository Writing 3 Credits
FRSE 101 - Freshman Seminar 3 Credits
MATH 127 - Introduction to Mathematical Ideas 3 Credits
HEED 102 - Life and Health 3 Credits

Total: 15

Second Semester

ENGL 102 - Argument and Research 3 Credits
COMM 103 - Public Speaking 3 Credits
HIST 114 - African American History to 1865 3 Credits
or
HIST 115 - African American History Since 1865 3 Credits
____ ___ Arts and Humanities Elective 3 Credits
____ ___ Social Science Elective 3 Credits

Total: 15

Sophomore Year

First Semester

COMM 240 - Introduction to Mass Communications 3 Credits
MGMT 101 - Introduction to Business 3 Credits
BIOL 101 - Biological Science 4 Credits
or
PHSC 100 - Physical Science 4 Credits
or
PHSC 101 - Earth Science I 4 Credits
CTEC 111 - Cybersecurity for All 3 Credits
or
COSC 110 - Computer Literacy and Applications 3 Credits
Arts and Humanities Elective II 3 Credit Hours

Total: 16

Second Semester

COMM 242 - Survey of Emerging Media 3 Credits
General Education Elective I 3 Credit Hours
General Education Elective II 3 Credit Hours
Selected Communication Elective 3 Credit hours
BIOL 203 - Oceanus 3 Credits Science Elective II 3 Credit Hours

Total: 15

Junior Year

First Semester

COMM 333 - Telecommunications Management 3 Credits
COMM 341 - Media Ethics 3 Credits
General Education Elective III 3 Credit Hours
Selected Communication Elective 3 Credit Hours
Non-Communication Elective 3 Credit Hours

Total: 15

Second Semester

COMM 325 - Broadcast Advertising and Sales Management 3 Credits
COMM 404 - Organizational Communications 3 Credits
Selected Communication Elective 3 Credit Hours
Selected Communication Elective 3 Credit Hours
Non-Communication Elective 3 Credit Hours

Total: 15

Senior Year

First Semester

COMM 423 - Communication Law, Policy, and Administration 3 Credits
COMM 430 - Communications Research 3 Credits
Selected Communication Elective 3 Credit Hours
Selected Communication Elective 3 Credit Hours
Selected Communication Elective 3 Credit Hours

Total: 15

Second Semester

COMM 433 - Information Systems and Telecommunications 3 Credits
COMM 438 - Internship in Seminar 3 Credits (Emerging Media)
Selected Communication Elective 3 Credit Hours
Selected Communication Elective 3 Credit Hours
Non-Communication Elective 2 Credit Hours

Communications - Emerging Media Concentration, BA/BS

Communications

General Education And Institutional Requirements

Concentrations

Emerging Media

Core Requirements (39 semester hours)

Selected Electives

Sample Program

Freshman Year

First Semester

Total: 15

Second Semester

Total: 15

Sophomore Year

First Semester

Total: 16

Second Semester

Total: 15

Junior Year

First Semester

Total: 15

Second Semester

Total: 15

Senior Year

First Semester

Total: 15

Second Semester

Total: 14