Dec 05, 2025  
2025-2026 Undergraduate Catalog 
    
2025-2026 Undergraduate Catalog

Business Administration - Data Analytics for Decision Making, BS


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Data is everywhere and analysts are using that data every day to help organizations make critical business decisions. From predicting spending habits to monitoring the growth of a public health crisis, data scientists collect, manage and analyze the data needed to make informed decisions. With guidance from expert College of Business faculty at Bowie State, today’s business administration majors studying data analytics are preparing to become tomorrow’s leaders in this fast-growing field. Problem-based learning, capstone projects and application of latest information technology are the foundation of the program, providing students with a high-impact, experiential education that positions them for success.

The Data Analytics Concentration program goals are:

  • Produce graduates with strong knowledge and Skills of data science and analytics’ theories, methods, models, process, technologies and tools.
  • Produce graduates who will be able to solve local, national and global problems using big data and analytics. 
  • Produce graduates with strong problem-solving skills.
  • Produce graduates with strong critical thinking and analytical skills.
  • Produce graduates who will create new business and innovative solutions using advanced and emerging data analytics techniques and technologies.     
  • Produce graduates who can effectively tell-stories from the results of analytics using oral, written and visual forms of communication. 

The expected learning outcomes for the Data Analytics Concentration expected learning are:

  • Able to give examples and explain the role of big data for discovery of solutions for real-world problems.
  • Able to explain the data science and analytics theories, methods, models and process.
  • Able to explain big data and its applications.
  • Able to apply data management principles relating to data representation, storage, retrieval and analysis: Able to prepare data-big or small-for analysis for a given problem.
  • Able to develop model-based solutions for a given problem with datasets using statistical techniques and machine learning techniques.
  • Able to evaluate model-based solutions for a given problem with datasets using statistical techniques and machine learning techniques.
  • Able to present and communicate outcomes of analytics visually.
  • Able to demonstrate critical thinking skills associated with problem identification, problem solving and decision-making using data and analytics.

Curriculum Design, Program Modality, and Related Learning Outcomes 

The Data Analytics concentration requirements include 1 pre-requisite course to be used as a general elective, 1 fundamental course, 4 required courses and a capstone course, and 2 elective courses, i.e., total of 8 three credit courses (24 credit hours).  A listing of the concentration courses is provided in Table 3 and the course descriptions are included immediately thereafter.  Computer Applications for Business (BUIS 260) is pre-requisite before beginning the concentration sequence of courses.  Other computer science or computer technology courses maybe substituted to satisfy concentration requirements.

General Education and Institutional Requirements (46-47 Credits)


Arts and Humanities (6 Credits)


One course in each of two disciplines in arts and humanities 

Science (7-8 credits)


Two science courses, at least one of which shall be a laboratory course

Discipline/Courses


One course in mathematics (3 credits)


One course in mathematics is required at or above the level of pre-calculus (3 Semester Hours). MATH 125 - College Algebra or other 100 - level math courses are not accepted for the fulfillment of this requirement but can serve as a general education free elective.

English Composition (6 credits)


Two courses in English Composition

Social and Behavioral Sciences (6 credits)


One course in each of two disciplines 

Note:


*Students should choose the Econ course that was not taken to satisfy the Social and Behavioral Science category above to count towards this Elective requirement. Consult with your advisor as any other general education course already completed or transferred could be used for this Elective requirement. DANL 280 is required.

Technology (3 credits)


Note:


COB students require a minimum letter grade of a C to pass these courses. 

Students are encouraged to take SUMMER courses and attend MINI-SEMESTER in order to have a manageable semester load.

In keeping with COMAR, the College of Business reserves the right to specify suitable general education courses for all majors.

Sample Program


 

Year One


Year Two


Year Three


Year Four


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